|
Mortgage Leads |
|
|
|
Written by LeadPortal
|
|
Monday, 14 May 2007 |
|
As a lead company you may be dealing with a lot of bogus leads. If so, check out leadQC's lead verification system. leadQC.com can verify leads in real time or batch making your lead buyers happier because the "Mickey Mouse" leads will no longer get delivered.
If you are in need of a lead distribution system for your current lead company or if you are starting a new lead selling business and you need a back office system, please go to http://www.boberdoo.com . LeadPortal does not buy or sell mortgage leads. LeadPortal.com is an informational site to help mortgage brokers find new internet mortgage lead companies, telemarketing mortgage lead companies, and also to learn more about different ways to generate leads themselves. LeadPortal.com also allows lead companies to list their company information so mortgage brokers looking for leads can find out more about the leads they offer.
We have put together a new mortgage lead company directory. We are going to try and find and list every possible mortgage lead company out there to benefit you, the mortgage broker. This directory system allows you to post comments and "rank" each lead company. We hope that mortgage brokers can be honest about the mortgage lead companies and submit honest comments and rankings so that other brokers can be helped out. If there is a mortgage lead company that you use and you would like listed in the mortgage lead company directory, please email us with a link to their website. This service and the mortgage lead marketing articles are free so we hope in return mortgage brokers can be honest and help out their fellow loan officer.
Are you only looking to buy mortgage leads and have no interest in generating your own? We know some of you are in this boat and that is your decision. Click here to signup and we will send you future updates when new lead companies sign up at leadportal.com. Check out the lead company directory right now to find internet leads, telemarketing leads, hot transfer leads and post marketing lead companies. If you are a lead company, submit your mortgage lead company and we will publish you in our directory if we feel you are a reputable mortgage lead company.
|
|
Last Updated ( Monday, 14 May 2007 )
|
|
|
Buying Mortgage Leads Part 3 |
|
|
|
Written by Administrator
|
|
Wednesday, 02 March 2005 |
|
I was just talking with my business partner about some of the
complaints we have heard from brokers before about mortgage lead
companies and I thought I would share some more advice. When
dealing with a lead generation company, make sure you actually read the
contract and make extra sure there is some kind of timeline within the
contract. Any lead company can sell you 500 leads...........but
for some mortgage lead companies, those 500 leads might take them five
years to generate. Sure they will give you your money back, but
only after you have received all of your leads from
them...................five years later. Do not just ask for
expected time frame and then believe them. Get it in
writing! I will receive a minimum of X leads per week or I may
cancel and receive a refund within Z days or blah blah blah blah.
I promise this will save you some grief down the road.
This article was written by the team at LeadPortal.com.
|
|
Last Updated ( Thursday, 31 March 2005 )
|
|
|
What is a mortgage lead? |
|
|
|
Written by Administrator
|
|
Friday, 11 February 2005 |
|
What is a mortgage lead? This may sound like a very stupid question
but in fact, it is not. Many mortgage brokers do not realize what a
mortgage lead actually is.
To know what something "is" would be to know what you will expect when
you buy it. For example, if you go into a restaurant and order chicken
soup, pretty much you know what to expect. It might differ from
restaurant to restaurant with some being more traditional and others
being Campbell's out of the can, but all in all, it is basically the
same.
So, when you order 50 mortgage leads from 5 different lead providers, what should you expect?
The leads should be real. Not to dig much more into semantics, but how
shall we define real? A real lead is somebody who filled out a form
online or over the phone because they are interested in talking with
somebody about a mortgage. This action should have taken place within
the past day or two (or three if weekends are involved).
What about people that are just rate shopping? Yes, these are real
leads. I don't care if the guy just refinanced two weeks ago at 2%, it
is still a real lead. They are interested in talking with you and you
have the opportunity to create a relationship with them. Maybe they
won't be a closed loan today, but in 3 years maybe they will (unless
you act like a jerk on the phone). Put them on your mailing list and
follow up with them every few months. It will pay off in the end.
What about people with rotten credit who have declared bankruptcy 7
times? Yes, these are still valid leads. If you do not have a loan
program to match their needs, that is your fault, not theirs.
What about somebody who says they have already been called 30 times?
Well, this is a tough one. First, before they hang up on you ask them
where they filled out a lead form and if they filled out more than
one. Try to say that you will try and get the company to stop selling
your information if they tell you where they filled it out. If they
only filled out one lead form, and it was from the company you bought
the lead from, and they say they are only selling leads 3
times........well, there are a few possibilities. One, your lead
company is lying and selling the lead more than they say they are.
Two, your lead company is selling the lead to another reseller who is
selling it 20 times. Three, the person actually did fill out more than
one lead form. If this situation happens once or twice, then it is
probably not your lead company's fault. If it happens all the time,
run.
I only closed 10% of the leads and the lead company's site said 15-30%
close rate, should I run away? If you are closing 10% of leads, you
should be more than happy. Heck, if you are closing 3-5% then you are
still probably making decent money. Anybody who says 30% close rate is
lying. There is no doubt about it.
This article was written by the team at LeadPortal.com.
|
|
Last Updated ( Thursday, 31 March 2005 )
|
|
|
Just Ask |
|
|
|
Written by Administrator
|
|
Thursday, 10 February 2005 |
It is a Thursday, you are not too busy, how can you generate some business today? Just ask for it!
Have your assistant (or you) go through your database of old customers
and put together a mailing list. Send out a postcard or a letter
thanking them again for their mortgage business and slip in there that
referrals are the lifeblood of your business and if they know anyone
who is in the market, give them your name. It is just that easy
and it really can not hurt. With a similar logic you should also
be sending out birthday cards each year with a similar message.
Heck, even buy a brick of Starbucks gift cards and include one in every
birthday card you send out. They will remember you when they open
the card, they will remember you every time they open their wallet
before they use it, and they will remember you when they use the
card. It might just pay off and land you a new mortgage client!
This article was written by the team at LeadPortal.com.
|
|
Last Updated ( Thursday, 31 March 2005 )
|
|
|
|
<< Start < Prev 1 2 Next > End >>
|
| Results 1 - 8 of 14 |
Blog 